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Terms and Definitions H-L

File Folders
Internet Terms and Definitions


 Each time a web server sends a file to a
 browser, a "hit" is recorded in the server
 file logs.

 Home Page

 The first or main page of a site on the
 World Wide Web, often leading to other
 pages. Home page and Storefront are
 terms often used interchangeably.


 A feature of most World Wide Web browsing
 software that lets you save the address of
 your favorite World Wide Web sites.


 A specific geographic location where a notebook or PDA user can access the Internet through wireless network access points. Hotspots are commonly located in public locations, such as hotels, airports, libraries, convention centers, and train stations. Hotspots have a limited range of access.


 Hypertext Markup Language is a special
 programming language used to make
 information compatible with the World
 Wide Web.


 Hypertext Transfer Protocol allows people
 to navigate among documents or pages
 linked by hypertext and to download pages
 from the World Wide Web. "http://"
 precedes every web site address.


 The highlighted words on World Wide Web
 pages that enable you to jump from one
 page to another without typing commands.

 Inbound Links

 See backlinks.


 The collection of information a search
 engine has that searchers can query
 against. With crawler-based search engines,
 the index is typically copies of all the web
 pages they have found from crawling the
 web. With human-powered directories, the
 index contains the summaries of all web
 sites that have been categorized.

 International Domain Extensions

 The 2 letter extension following domain
 names which designates the sender's
 country of origin. Also known as
 international domain suffixes or
 country domain extensions.


 A dynamic global network of computer
 networks which allows people to send
 e-mail messages, participate in discussion
 groups, and access information without a
 central authority. The term is often used
 to describe the total body of
 interconnected computer networks.

 Internet Protocol (IP)

 A set of rules and standards which allow an
 internet transmission to traverse a variable
 course on the way to its destination. It is
 one of the early technologies created by
 the internet's developers.


 A private network within an organization or
 company that may allow its users to
 connect to the internet but limits access
 from the internet, such as a college,
 university, or a private company.

 IP Address

 A unique Internet Protocol Address is
 assigned to each specific computer which
 is connected to the internet.


 (Integrated Services Digital Network): A
 high-speed communications system that
 allows computers to connect to the internet
 and to send and receive data in digital form
 over telephone lines using a device called
 a terminal adapter. Basically, it is a regular
 copper wire telephone line that has been
 tweaked to transmit voice or data using
 digital signals instead of analog by using a
 device called a terminal adapter instead of
 a modem. ISDN transmission is about ten
 times faster than regular analog service via
 a modem; however, ISDN is not available in
 all areas and where available, it is more


 (Internet Service Provider): A company that
 maintains a constant connection to the
 internet and sells internet access to
 individuals and/or businesses. Also called
 an Internet Access Provider, Access
 Provider, or Access Service Provider.


 An object-oriented programming language
 developed by Sun Microsystems that
 allows people to build interactive web sites.
 Based on C++, Java is smaller, more
 portable, and easier to use than C++
 because it is more detailed and it manages
 memory on its own. Java was designed to
 run on any platform which makes it a useful
 language for programming web
 applications, since users access the web
 from many types of computers.

 Java-Compliant Browser

 A web browser with support for the Java
 programming language built into it. Most
 current web browsers are Java-compliant.


 A scripting language developed by Netscape
 and Sun Microsystems that is loosely
 related to Java. JavaScript code can be
 embedded in a web page along with HTML
 code and is easier to write than Java,
 especially for novice programmers.
 JavaScript, however, is not a true
 programming language and has limited
 functionality in comparison with Java. A
 JavaScript-compliant web browser, such
 as Netscape, is necessary to run JavaScript


 A joystick is usually used as a relative
 pointing device, moving an object on the
 screen when the stem is moved and
 stopping the movement when the stem
 is released. Mainly used for computer


 (Joint Photographic Experts Group): A
 graphic stored as a file in the JPEG format,
 an ISO/ITU standard for storing images in
 compressed form using a discrete cosine


 A small plug or wire that can be connected
 between different points in an electronic
 circuit in order to alter an aspect of a
 hardware configuration.


 Your modem's speed is measured in the
 number of bits it can transfer in a second.
 Modems rated in kilobits per second are
 now the standard.


 A protocol used for transferring files over a
 dial-up connection that is commonly used
 on BBS systems.


 A person you correspond with that uses a
 keyboard to type e-mail messages instead
 of say, a pen, to write handwritten letters.
 Usually these e-mail messages are written
 back and forth between two or more people
 with some kind of regularity. A pen pal in
 cyberspace. If you correspond with
 someone frequently or on a regular basis it
 could be said that the two of you are "key


 Words that may be used by viewers
 searching for information. Keywords can be
 purchased from search engine companies
 so that an appropriate ad banner may be
 displayed when a viewer searches on a
 particular word. Keywords are also known
 as search terms.


 A person who understands the finer details
 of computer networking.


 An artificially intelligent computer program
 that automates the search for animation.


 Chat room lingo for 'Kiss On Cheek'.


 Chat room lingo for 'Kiss On Lips'.


 Chat room lingo for 'Know What I Mean'.


 Chat room lingo for 'Keep Your Pants On'.


 (Local Area Network): Usually a group of
 PC's, Other Computers, and peripheral
 devices linked together where each device
 is located in close proximity to all the other
 devices. LANs typically consist of a number
 of PC's, shared printers, shared directories
 and files.

 Landing Page

 The specific web page that a visitor
 ultimately reaches after clicking a search
 engine listing. Marketers attempt to
 improve conversion rates by testing various
 landing page creative, which encompasses
 the entire user experience including
 navigation, layout, and copy.


 A hypertext code that allows people to
 move from one document to another by
 using the mouse to move the curser to the
 link, and clicking the mouse button.

 Link Popularity

 A raw count of how "popular" a page is
 based on the number of backlinks it has.
 It does not factor in link context or link
 quality, which are also important elements
 in how search engines make use of links to
 impact rankings.

 Link Text

 The text that is contained within a link.
 For example, search engine is a link that
 contains the link text "search engine."


 The information that appears on a search
 engine's results page in response to a


 See mailing list.


 A term used to describe the practice of
 simply viewing messages being exchanged
 between others on a newsgroup, chat room,
 or mailing list before posting a message.


 (Laughing Out Loud): An abbreviation used
 in e-mails or in chat rooms.


 To read messages in a newsgroup or chat
 area without ever posting or replying


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